Creating a personal brand is not about creating a false image of perfection. Why? Because there is no such thing as perfection. Creating a personal brand is a journey of self-discovery. It is a process in which you reflect on who you are, what matters to you, and what you want to achieve in life.
Brand Building is All About Brand Benefits – Here’s How to Define Yours
Taking the time to define your brand benefits is key to your future success. I share some tips to help you define your unique brand benefits in this post.
Personal Branding is Good Business
Every one of your employees has the power to build your brand or destroy it. Read why I think organizations should be more focused on personal branding for their employees.
You Can’t Sell It Unless You’ve Defined It
Whether you’re trying to keep your business afloat, or you’re scrambling to find a new job or side hustle, it’s important now more than ever that you stay focused on your brand so that you can clearly communicate what sets you apart.
Building a new business or career? Start with this branding basic.
When you’re building a brand you need to start with your brand essence. I share some actionable tips to help you get started in today’s post.
Communicating with Customers During Uncertainty
Regular communication with your customers is critical to the long-term success of your business. Don’t keep them guessing.
How to Effectively Plan Crisis Scenarios to Protect Your Business
Now more than ever it is critical that you take the time to plan for the unexpected in your business. I share some tips to help you get started in today’s post.
Is Your Crisis Communications Response Ready for COVID-19?
Crisis communications planning is everything when it comes to risk mitigation in your business. Are you prepared?
What Surprised Me Most as a New Entrepreneur
In this post I share a few things no one told me about being a new entrepreneur, along with a few strategies I use to manage the overwhelm.
Steal My Secrets
How to Manage Your Brand and Design Your Life At the end of the day the point of having a stellar personal brand is to love the life you’re living. Not just your business or career, but your whole life. Today I’m sharing some of my favorite strategies and tools to help you manage your …