Work With Me
For founders and business owners ready to Build Different.
In a world full of options, ideas, and constant noise, the real advantage isn’t doing more. It’s knowing what’s actually worth building.
The decisions you make early—what to pursue, how to structure it, and where to focus—determine whether your business gains traction or stalls under its own weight.
I work with founders and business owners who are ready to move forward with clarity, make better decisions, and build something that is both profitable and aligned with what matters.
Most founders don’t need more information.
They need a place to think clearly, test their ideas, and build real conviction in the decisions they make.
If you’re trying to decide what to build, or how to move forward, let’s start with a conversation.
Strategy Session
One-on-one 60-minute strategic advisory session.
Best for: business owners and founders who need clarity on a specific decision, idea, or direction.
You might be:
deciding whether to pursue a business idea
working through positioning or go-to-market
weighing a pivot or next move
stuck between multiple paths and need to choose
We use the time to pressure-test your thinking, surface blind spots, and get to a clearer, more grounded decision.
Investment: $500
Build Different Intensive
A deeper strategic reset.
Best for: founders and business owners who need direction on more than a single decision.
We step back and look at what you’re building more holistically:
what’s actually worth pursuing
where complexity is creeping in
how your time, capital, and attention are being used
what risks are already taking shape
You leave with a clear direction and a more disciplined approach to moving forward.
Format: 90 minutes to half-day
Investment: $1,500 – $3,500
Select Advisory
An ongoing strategic partnership.
Best for: founders building something meaningful who want a high-trust advisor they can work with over time.
I work closely with a small number of founders to:
think through decisions as they come up
challenge assumptions and refine direction
stay focused on what actually matters
avoid unnecessary complexity and risk
Structure: monthly or quarterly
Investment: starts at $3,000+/month
Equity Aligned Advisory
In select cases, I work with founders in an advisory capacity that includes equity.
Best for: founders who want an advisor who is invested as a long-term growth partner.
These decisions are based on:
strength of the idea
founder alignment
market opportunity
long-term potential
my ability to make a meaningful impact
These relationships are earned over time.
Executive Visibility + Brand Advisory
**Start here next....whether you need help with planning the right kinds of campaigns for your social media accounts or need to establish a general social media strategy in the first place, I'll work closely with you to identify how we can scale your social media activities to a whole new level.
Service
• Audit of current social media activities
• Hashtag and strategy research
• Developing a personal strategy
• Content creation (including editing & social media graphics)
• Publishing content on Instagram & Facebook
• Community management
Add ons
• Daily engagement to grow your account
• Facebook Group management
• Blog post writing
• Newsletter creation
• Guide/Freebie creation
• Graphic design
Duration
The initial contract is always for 3 months – this way, we can monitor together that we achieve the desired results. After the initial contract period, we continue on a monthly basis.
Pricing
On request – the total price depends on your business and needs.
Fractional + Retainer Engagements
Long-term strategic partnership for founders and leaders who are scaling.
In an AI-driven landscape where anyone can copy a brand or replicate a strategy in seconds, the leaders who stand out aren’t louder or faster—they’re intentional. They have sharper narratives, stronger visibility, and disciplined messaging that build trust across customers, employees, investors, and the broader market.
This engagement is designed for founders, CEOs, and senior leaders who need ongoing executive-level support to elevate their presence, strengthen their brand strategy, and accelerate growth. It’s the highest-touch way to work with me—a continuous partnership where your narrative, positioning, and visibility evolve in lockstep with your business.
When your next chapter requires clarity, consistency, and strategic momentum, this is the support that ensures every message, every moment, and every decision aligns with where you’re going.
What's Included:
A customizable blend of high-impact strategy and advisory, designed around your goals,
Weekly Strategic Guidance
Ongoing narrative refinement and brand positioning
Executive visibility and thought leadership strategy
Strategic content direction and messaging oversight
High-Stakes Communications Advisory
Support for launches, announcements, transitions, or sensitive moments
Messaging and executive presence coaching
Narrative protection in an environment where misinformation and copycat brands move fast
Brand, Marketing & AI-Aware Positioning
Alignment of brand presence across platforms and stakeholder groups
Input on offers, customer journey, and strategic initiatives
Collaboration with internal teams or external agencies for cohesive execution
Clear, differentiated brand strategy that cannot be replicated by AI prompts
Priority Access
On-call guidance for fast decisions and narrative opportunities
Flexible strategy sessions based on your needs
Support for quarterly and long-term visibility, brand, and communication goals
Pricing
Starting at $5,000/month
Who This is For
This engagement is ideal for leaders at every stage of business who want:
Senior-level brand, visibility, and communications partnership
A strategic advisor who understands the demands of AI-era differentiation
Clear, defensible positioning in competitive or fast-moving markets
Support to attract customers, employees, partners, or capital
Expert guidance from a seasoned crisis communications and issues-management professional who can anticipate risks to your brand, business, and reputation — and help you navigate them with clarity and confidence
A trusted sounding board during seasons of growth, reinvention, or increased public visibility
Strategic Support Designed for Investors/VCs and their Portfolios
Whether you need help with planning the right kinds of campaigns for your social media accounts or need to establish a general social media strategy in the first place, I'll work closely with you to identify how we can scale your social media activities to a whole new level.
Service
• Audit of current social media activities
• Hashtag and strategy research
• Developing a personal strategy
• Content creation (including editing & social media graphics)
• Publishing content on Instagram & Facebook
• Community management
Add ons
• Daily engagement to grow your account
• Facebook Group management
• Blog post writing
• Newsletter creation
• Guide/Freebie creation
• Graphic design
Duration
The initial contract is always for 3 months – this way, we can monitor together that we achieve the desired results. After the initial contract period, we continue on a monthly basis.
Pricing
On request – the total price depends on your business and needs.
Graphic design
It's true that a picture tells more than a thousand words – and on social media platforms like Instagram and Facebook, top graphics can make or break your content. In my work, I focus on creating visual assets that work cross-functionally across different platforms and communicate your brand in the best way possible.
Service
• Social media graphic templates
• Facebook ads design
• Facebook covers and headers
• Instagram story highlight icons
• Instagram story stickers
• Product cover
Duration
The initial contract is always for 3 months – this way, we can monitor together that we achieve the desired results. After the initial contract period, we continue on a monthly basis.
Pricing
On request – the total price depends on your business and needs.
Services
I tailor every engagement to meet your unique needs. My work blends business strategy, brand storytelling, cultural insight, and trusted counsel — built on more than two decades of advising global brands, high-growth startups, and mission-driven entrepreneurs.
Whether you're building early momentum or looking to maximize your brand’s credibility, I'm here to support you on your visibility journey.
Explore my services below to find the best support for your needs.
The Visibility Fix
For Small Business Owners and Early-Stage Entrepreneurs
A 60-minute strategic visibility intensive designed to help you get known for what you do best. Perfect for founders who want clarity, direction, and a personalized plan they can implement immediately.
You’ll walk away with:
A focused visibility strategy
Clear messaging around your expertise
Thought-leadership themes you can own
Brand and presence recommendations
Answers to your toughest questions
Actionable next steps aligned with your goals
Executive Visibility Advisory
For Established Founders and Senior Executives
Discreet, platform-agnostic visibility and communications support for leaders ready to elevate their brand and take their visibility to the next level.
Ideal for founders leading $10M+ businesses, senior executives with internal teams, and leaders navigating growth, reinvention, or increased public scrutiny.
This includes:
Executive-level message refinement
Leadership narrative + thought leadership strategy
Media, PR, and speaking positioning
Executive presence + visibility roadmap
Strategic communications guidance, including message delivery and media training
Collaborative partnership and strategic support for your internal marketing, communications, or PR teams to elevate, refine, and operationalize your executive visibility strategy
I offer flexible collaboration models tailored to your organization’s structure, needs, and existing capabilities:
Executive + Internal Team Partnership — I work directly with your marketing, communications, PR, and brand teams to refine, elevate, and execute your executive visibility strategy.
Strategic Advisor to the Founder/CEO — High-level counsel focused on thought leadership, narrative development, speaking and media positioning, and leadership presence.
Embedded Leadership Communications Support — Discreet, senior-level messaging and communications guidance during moments of growth, reinvention, organizational change, or increased public attention.
External Agency Alignment - If you work with external PR, brand, or marketing partners, I help ensure your visibility strategy is cohesive, intentional, and executed with clarity and consistency.
Fractional CMO/CCO Leadership - Interim or ongoing senior leadership support to guide your brand, communications, and visibility strategy at the executive level — providing the judgment, clarity, and strategic direction your organization needs without the full-time commitment.
Not sure which path is right for you? I’ll help you choose the best option for your goals and stage of business.
Fractional + Retainer Engagements
”We went from having zero online presence to dominating our niche on Google. As a technophobe I never thought we could do it, but currently social media amounts for the majority of our sales.”
Nicollas Ductorn
Director of Corporate MarketingForge Inc.
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